https:\/\/www.clarityway.com\/Over the past century, significant social and political events have contributed to the evolution of cigarette usage rates in the U.S.\n\nThe percentage of U.S. adults who smoked gradually decreased over the years. In the 1940s and 50s, the rate was at 43% and 44%, respectively. By 2010, that rate went down to 18%. Today, the rate shows the lowest prevalence of adult smoking since the CDC started keeping track of these records. What\u2019s more is that the rate is continuing to drop.\n\n\n\nTobacco has been a part of American culture since before the revolutionary war. By the time WWI rolled around, tobacco was considered indespensible as part of the daily ration that the troops received. General Pershing famously said, \u201cYou ask me what we need to win this war? I answer tobacco as much as bullets.\u201d\n\nDuring the 20s, American tobacco companies sponsored extensive advertising campaigns to promote cigarettes to college students by running ads in campus newspapers. They also carried out on-campus promotions, sponsored athletic events and featured ads in game programs.\n\nIn 1929, the American Tobacco Company pulled off the most successful PR stunt in American history by convincing women that cigarettes were \u201ctorches of freedom\u201d in the spirit of the suffrage movement. This led to an unprecedented surge in women smokers.\n\nIn 1930, medical journals started accepting tobacco advertising up until 1950.\n\nIn 1941, Cigarettes became a part of U.S. soldier\u2019s rations once again.\n\n1950 was finally when studies starting getting published about the link between tobacco use and disease.\n\nIn 1963, the Cigarette Advertising Code led to the cigarette industry voluntarily withrawing campus newspaper advertising. On-campus cigarette vending machines were replaced with health education programs, and the NCAA started severing athletic connections to the tobacco industry as well.\n\n1965 was when the Federal Cigarette Labeling and Advertising Act came into place, requiring the Surgeon General\u2019s warning on cigarette packs.\n\nIn 1968, Virginia Slims were first introduced. Their advertising alluded to the feminist movement with the slogan, \u201cyou\u2019ve come a long way, baby!\u201d\n\nA year later, all U.S. states and territories implemented cigarette taxes.\n\n1971 was the year where all broadcast advertising for cigarettes were banned.\n\nAnd in 1975, cigarettes were no longer included in U.S. military rations.\n\nThe first Great American Smokeout followed shortly after, in 1977, and was held in San Francisco. The event\u2019s purpose was to encourage smokers to quit or to use the day to make a quit plan.\n\nIn 1982, U.S. cigarette consumption reaches its peak; 624 billion cigarettes are sold this year alone.\n\nIn 1987, Congress bans smoking on all domestic flights.\n\nIn 1995, the FDA finally declares nicotine as a drug.\n\nIn 2000, the U.S. Department of Transportation banning smoking on all international flights originating in the U.S.\n\nIn 2007, electronic cigarettes first enter the U.S. market.\n\nIn 2009, the Federal tax rate for cigarettes is increased from $0.39 to $1.01 per pack.\n\nThe current national smoking rate is at 17%.\nSmoking Today\n\n \tThe national smoking rate is currently 17%\n \tSmoking-related illness costs the healthcare system more than $170 billion per year\n \tCigarette smoking kills more than 480,000 Americans per year\n\n\nThis work is licensed under a Creative Commons Attribution-NoDerivs 3.0 United States License.